years building digital products and systems
AI Marketing Technologist
I turn brand ideas into campaigns, systems and scalable digital experiences.
Business-minded. Marketing-aware. Technically hands-on. I connect strategy with execution—and build what the idea needs to move.
worlds connected: business, marketing and technology
days to turn an AI marketing concept into an operating system
Selected collaborations
Experience built in real rooms, with real organisations.
Government agencies, corporations and brands I have worked with across technology, partnerships, media and market execution.
The advantage
I don't sit between departments. I connect them.
Since 2008, I have worked across web, enterprise systems, mobile apps, ecommerce, artificial intelligence and business development. That range lets me see the whole operating picture—from the brand story and commercial model to the workflow and technology required to deliver it.
Commercial strategy
I translate market opportunities, partnerships and customer needs into a clear growth agenda.
Campaign execution
I shape the narrative, audience journey, activation plan and conversion experience—not just the deck.
Digital product
I turn ideas into working websites, systems, apps, ecommerce experiences and rapid prototypes.
AI systems
I design agents and workflows that help teams research, create, localise, execute and learn faster.
Selected proof of work
Ideas are easy. These are systems I've actually built.
Real examples of how I turn strategy into campaigns, content and working systems.
BUILT FOR NBDY × NOSTALGYA
NBDY × Nostalgya VIBE ENGINE
A working prototype that translates brand vibe into campaign directions, content ideas and faster creative execution.
Explore the PrototypeAI-POWERED EXECUTION
AI-Powered Execution System
A role-based AI workflow that moves a brief through strategy, copy, visual direction, development and QA—faster.
See How It WorksCOMMERCIAL GROWTH
Strategic Partnership Campaigns
Built partnership and activation campaigns across banking, hospitality and SME ecosystems—connecting brands with real audiences.
View ExperienceCONTENT-TO-COMMERCE
Content-to-Commerce System
A repeatable workflow that turns brand direction and product drops into campaign angles, short-form content, product storytelling and conversion-focused launches.
See the ApproachIn the room
Ideas are only useful when they move.
A track record of pitching, speaking, collaborating, building and representing ideas where the work actually happens.
Experience
Commercial at the core. Technology by instinct.
Nearly two decades working with government agencies, corporate clients and SMEs—now focused on strategic partnerships, AI-enabled execution and scalable digital growth.
Chief Business Development Officer
MySyarikat · Byond Tech Global Berhad
Strategic partnerships, commercial growth, campaign collaborations and ecosystem development for a Malaysian HR technology platform.
Founder & Technology Builder
Eman Digital Technology
Digital product strategy and implementation across websites, ecommerce, mobile applications, enterprise systems and AI.
Strategic Advisor
Business, PR & Digital Transformation
Advisory work with organisations and SMEs at the intersection of positioning, partnerships, systems and market execution.
What I would bring
A builder's mindset for the Vibe Marketer role.
01 Translate brand ambition into executable campaign systems.
02 Build AI agents and workflows around real team bottlenecks.
03 Protect each brand's distinct voice while increasing output.
04 Prototype quickly, measure what works and scale with discipline.
Proposed engagement
A focused 90-day build.
A clear commercial structure designed for hands-on execution, measurable delivery and a successful three-month engagement.
Three-month engagement
RM18,000Professional fee for the 3-month engagement, excluding company-provided work equipment, AI/software subscriptions and approved usage overages.
Company-owned production setup
MacBook Pro M5
Provided for work throughout the 3-month engagement and retained by the company. All project files, systems, workflows and subscribed AI tools will remain within the company-controlled environment for a complete operational handover.
The company will provide the agreed Claude Max 5x, ChatGPT and essential software subscriptions. Any usage beyond the agreed plans, including API or other production expenses, will require prior approval and be charged at actual cost.
The next move
Let's build the system behind the next great campaign.
I'm ready to discuss how my business, marketing and technology experience can create leverage for your team.